If you have a site, blog (or something else) going on there, you must be wondering how in the world are you going to start generating money with it. Now, there are a couple of ways how one may generate profits through one’s site, but we won’t be talking about all of them, but rather just one! And the one is Google AdSense. You have probably already heard of it, heck if you haven’t then you...
8 Best MailChimp Alternatives to Skyrocket Your Email Marketing Efforts
Every successful business has its little secrets and methods of climbing to the top. Many rules are universal, such as being authentic, creating something of value, having a team of reliable and positive people, etc. But the modern era changed the game and bent the rules considering the countless possibilities that emerged, and the most important one is, you guessed it, advertising! You may love...
How to Personalize Your SaaS Marketing Strategy
The SaaS industry is as big as ever, many companies, institutions, individuals turn to SaaS solutions for a series of their everyday tasks. Since you are reading this article, I assume you are already familiar with what SaaS is, so we won’t be talking about that today. What we are going to talk about is how to personalize the marketing strategy you are using to promote your own or your company’s...
How to Optimize Email Follow-Ups for SaaS Sales
The ongoing shift to cloud computing among modern businesses has triggered an exponential revenue expansion in the software as a service (SaaS) industry, with the global SaaS market expected to grow 17.8 percent in 2019, according to Gartner’s report. However, competition is responding accordingly; it’s growing wide. And SaaS marketing departments must work hard to match the market’s ripple. This...
What Is Relationship Marketing and How to Use It to Your Advantage
Since relationship marketing is a fairly new term, a lot of you might be unfamiliar with what it means, but undoubtedly, all of you have been the subject of relationship marketing. If you have ever received a newsletter, a follow-up email, a customer experience questionnaire, or anything of that sort after completing a transaction between you and business, that was their attempt at implementing...
Top Guerrilla Marketing Tactics You Should Know About
Any project, product, or idea, no matter how good it might be, needs marketing. You could be sitting on a million-dollar idea, but if no one has heard about it, it becomes worthless. Marketing is a science on its own and sometimes requires years of studying for someone to grasp the concepts of marketing, but that is what we call traditional marketing. The marketing we are going to talk about...