Netflix has long been known as a premium streaming service with an ad-free experience. However, with growing competition and shifting viewer preferences, the company introduced a more affordable, ad-supported plan called “Basic with Ads.”
Understanding Netflix’s ad-supported tier, its features, limitations, and pricing is essential for those considering a Netflix subscription. This guide will break down everything you need to know about it, compare it to other plans, and help you decide if it’s the right choice.
Yes, Netflix Has an Ad-Supported Plan
Netflix officially launched the “Basic with Ads” plan in November 2022. This tier is available in multiple countries, including the United States, Canada, the United Kingdom, Australia, and more.
It offers a lower-cost streaming option for users willing to watch ads while enjoying Netflix’s content library.
What is “Basic with Ads”?
Netflix’s ad-supported plan comes with a reduced price but includes commercials during movies and TV shows. Here’s what to expect:
- Lower Cost: This plan is more affordable than Netflix’s other plans.
- Video Quality: Streaming is limited to 720p HD (no Full HD or 4K).
- Advertisements: Ads appear before and during content.
- Content Restrictions: Some movies and series are unavailable due to licensing agreements.
- One-Device Streaming: Limited to a single screen at a time.
- No Offline Viewing: Users cannot download content for offline playback.
While this plan provides access to Netflix’s library, it has trade-offs that may not work for all viewers.
How Does It Compare to Other Netflix Plans?
Netflix offers multiple subscription tiers, each with different pricing and features. Below is a comparison of the Basic with Ads plan against the other available options:
| Feature | Basic with Ads | Basic | Standard | Premium |
|---|---|---|---|---|
| Price | Lowest | Higher | Moderate | Highest |
| Video Quality | 720p HD | 720p HD | 1080p Full HD | 4K + HDR |
| Ads | Yes | No | No | No |
| Simultaneous Streams | 1 | 1 | 2 | 4 |
| Offline Downloads | No | Yes | Yes | Yes |
| Content Availability | Some Restrictions | Full | Full | Full |
Users who want the best video quality and no ads should consider the Standard or Premium plans. Those on a budget who don’t mind occasional ads may find Basic with Ads a suitable option.
How Ads Work on Netflix
Netflix ads function similarly to commercials on other ad-supported platforms. Here’s what you can expect:
- Frequency: Around 4 to 5 minutes of ads per hour.
- Length: Each ad runs between 15 to 30 seconds.
- Placement: Ads appear before and during TV shows and movies but not after.
- Personalization: Netflix tailors ads based on viewing history and preferences.
Ads are not skippable, so users must watch them before resuming their content.
Pros and Cons of Netflix’s Ad-Supported Plan
Pros
- Lower subscription costs, making Netflix more affordable.
- Access to most Netflix content, including original series and movies.
- Works well for casual viewers who don’t mind occasional ad interruptions.
Cons
- Ads disrupt the viewing experience, especially during long movies.
- Limited video quality (no 1080p or 4K support).
- Some content is missing due to licensing restrictions.
- No option to download videos for offline viewing.
Is “Basic with Ads” the Right Choice for You?
This plan is best suited for:
- Budget-conscious users looking for a cheaper way to access Netflix.
- Casual viewers who watch Netflix occasionally and don’t mind ads.
- People who stream on a single device and don’t need multiple accounts.
However, upgrading to a Basic, Standard, or Premium plan might be a better choice if you prefer ad-free streaming, higher video quality, or offline downloads.
Alternatives to Netflix’s Ad-Supported Plan
If you’re open to exploring other streaming services, several platforms also offer ad-supported options:
- Hulu (With Ads): A lower-cost plan with commercials, offering a mix of TV shows and original content.
- Disney+ (With Ads): Similar to Netflix’s model, with limited ads before and during streaming.
- HBO Max (With Ads): A budget-friendly tier with access to HBO’s movie and series catalog.
- YouTube (Free with Ads): Thousands of movies and shows are available for free with ad interruptions.
Comparing these services can help determine which offers the best balance of cost, content, and ad experience.
Final Thoughts
Netflix’s “Basic with Ads” plan is an affordable way to enjoy the platform’s content at a lower price. While it comes with ads, limited video quality, and missing titles, it remains a good choice for budget-conscious users.
If you value higher resolution, uninterrupted streaming, and full content access, consider upgrading to an ad-free plan.
For the latest details, visit Netflix’s official website and explore their subscription options. If you’ve tried the ad-supported plan, share your experience in the comments!