The WordPress Specialists

AuthorVanja Savic

The Best Online Courses That Will Help You Improve Your Business and Make You a Better Professional

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The importance of education cannot be disputed. Both formal and informal ways of acquiring knowledge are necessary parts of the path towards professional success. However, while we are all fairly clear on the benefits of formal education, informal learning often gets side-lined and its benefits underappreciated. The term informal education covers everything you learn outside of a credit-based...

Top 10 SEO Tools to Improve Your Website

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Regardless of your industry or your business’s size, your website content needs to be well-planned. Depending on the quality of your content, your site will or won’t be able to attract new customers. Therefore, the first thing you should think about is making your content engaging. Also, if you want your site to rank high for your location and niche, a large chunk of this planning has to be taken...

The Key Elements of B2B Marketing You Should Know of

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Creating interesting content and attracting customers – on the surface it looks simple, but there’s so much more to B2B marketing than this. It takes a detailed analysis of your business goals and target market as well as extensive planning of your strategy. This includes creating content that will most effectively help you reach your goals. At the same time, you should continuously track the...

5 Best Resume Builder Tools

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The first face-to-face contact with your potential employer happens on your first job interview for the company in question. However, this will be only your second opportunity to make an impression on them, as the first is your CV. The time HR officers or heads of departments take to skim through applicants’ resumes is extraordinarily short. This is why the organization of this document and its...

Outreach Automation – to Use It or Not to Use It?

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Anyone with an email address has, at some point, received a promotional email from some company. You may have purchased some of their products in the past or just shared your contact info with them, but hardly could you avoid being targeted in at least one campaign as a potential buyer. Automated outreach emails are a part of the marketing automation process, and various businesses or...

The 4 Best Backlink Checker Tools to Improve Your SEO Game

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If you have any experience with WordPress, you are probably familiar with the term backlink. A backlink is any link that leads to your site from an external source. They are important because a good positioning in web search results depends on them. In the past, the number of backlinks was what mattered. However, once the Penguin Algorithm got updated, there was a major switch in the SEO...

The WordPress Specialists